Takashi Kawazoe

Ashoka Fellow
Japan,
Fellow Since 2013

Citation

This profile was prepared when Takashi Kawazoe was elected to the Ashoka Fellowship in 2013.
The New Idea
Through CarePro, Takashi is spreading his “one coin diagnosis”. For JPY 500 (app. US$6) people can have a simple physical check-up on street corners, in train stations, or in department stores. They can test themselves to measure blood-sugar levels, total cholesterol, liver function, bone density, blood pressure, and lung health among other things. Results come back within ten minutes. Although actual treatment is not provided, nurses are available to consult with patients after they receive their results to provide information on prevention strategies and, if needed, how and where to seek medical treatment. The clinics target people working with computers who tend to suffer dry eyes, smokers who are likely to have weak lung functions and middle-aged or older women concerned about bone density.

Traditionally, most post-graduate nurses (app. 50,000 annually) work in hospitals—employed under physician supervision— because it provides benefits and opportunities for further training, and therefore, upgraded qualifications. However, there are many aspects of working in a hospital that are unattractive, such as being unable to control working hours. With CarePro, Takashi has created a new career option with shorter hours that is more independent and that is still very satisfying because it is an important service. Since nurses at the check points refer those with real needs to doctors, CarePro is as attractive to the public, and to doctors as it is to patients. Takashi has created a win-win for nurses, doctors, and public health.
The Problem
The Strategy
The Person

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