Miguel Rosales Ruiz

Ashoka Fellow
Fellow Since 2000
EFIP - Equipo de Formación y Publicaciones


This profile was prepared when Miguel Rosales Ruiz was elected to the Ashoka Fellowship in 2000.
The New Idea
For years, youth unemployment has risen while Venezuela's economy languished in a prolonged recession. What few programs exist do a poor job of reaching the over 2 million unemployed between the ages of 15-24. The majority of existing government training programs do not have job placement components. Miguel's contribution to the employment landscape has been the insight that to generate jobs, one has to think creatively, identifying the appropriate opportunities for a diverse potential workplace, and not try to fit all unemployed youth into one-sized training programs. Miguel's "youth market segmentation" program provides a continuum of employment-related services specifically geared towards helping unemployed, idle youth in Venezuela find the appropriate opportunities to become productive. A first and critical step in his program is bringing in young people for an initial assessment of their skills and the opportunities for them. Based on this assessment, his program then divides these young people into subsets by interest, skills and potential which determine the type of training and on-going support services they will receive. In developing this program, Miguel has been very market focused - constantly tracking the changes in the job landscape and looking at where the best opportunities are. In a country suffering from a prolonged recession, he is placing emphasis on self-employment possibilities, as well as developing a special niche within the growing social sector for job placement.
The Problem
The Strategy
The Person

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