Ashoka Fellow
Fellow Since 2009
Kaushalya Foundation
This description of Kaushlendra Kumar's work was prepared when Kaushlendra Kumar was elected to the Ashoka Fellowship in 2009.
Kaushlendra is overhauling the vegetable supply chain at both ends – production and sales. Starting in the state of Bihar with plans to spread throughout the country, he has created a system in which small-scale farmers who are getting fair prices and organized into producer groups supply directly to local vegetable vendors whose roles in the supply chain are now valued and legitimized. The process reduces wastage due to spoilage by 30-40 percent and passes the savings on to the farmers and vendors themselves.
The New Idea
The Problem
The Strategy
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