Ashoka Fellow
Fellow Since 1995
This description of Gustavo Gindre Monteiro Soares's work was prepared when Gustavo Gindre Monteiro Soares was elected to the Ashoka Fellowship in 1995.
A leader in a growing community of communications specialists in Brazil, Gustavo Gindre Monteiro Soares has assembled a group of socially aware communications professionals to devise new ways of using communications to reach and serve average citizens. Employing a "living laboratory" methodology, the group is seeking more effective ways of heightening public awareness of and concern for pressing community needs.
The New Idea
The Problem
The Strategy
The Person

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