Arnaud Castagnède

Ashoka Fellow
France, Europe
Fellow Since 2010
Acta vista

IDÉE

Arnaud Castagnède démultiplie l’efficacité du processus de qualification et d’accès à l’emploi pour les personnes en situation d’exclusion, pour faire des chantiers d’insertion des plus exclus une expérience directement qualifiante et professionnalisante.  Au sein d’Actavista, Arnaud mise sur une logique de marché et de formation axée sur les métiers en tension.  Il a fait le choix d’intégrer au quotidien la formation qualifiante sur ses chantiers de restauration du patrimoine, ainsi qu’une préparation pour l’accès vers l’emploi.

 

IMPACT

Lancé en 2001, Actavista est le premier opérateur de chantiers d’insertions en Bouches-du-Rhône : 400 personnes sont recrutées chaque année sur 20 chantiers, qui apportent 980 heures de formation en moyenne par personne et par an. En fin de parcours, 98% obtiennent une qualification professionnelle avec 61% de “ sorties positives “ (emploi ou formation), soit 4 fois le taux national. Le modèle Actavista se développe dans le bassin méditerranéen. Une étude basée sur la réduction des coûts pour la collectivité a estimé un gain de 7 à 10 k€ généré par la collectivité par personne embauchée sur les chantiers, soit 1,5 million d’€ par an au global.

 

QUI EST-IL ?

Géomètre de formation, il retrouve Marseille après une expérience en Guyane de construction d’infrastructures avec les amérindiens en utilisant leurs techniques ancestrales. Il créé une auto-école associative pour demandeurs d’emploi, puis Actavista en 2001. Arnaud a aujourd’hui lancé Monuments et Habitats, ainsi que TEKIO.

Related TopicsBusiness & Social Enterprise, Social Entrepreneurship

Citation

This profile was prepared when Arnaud Castagnède was elected to the Ashoka Fellowship in 2010.
The New Idea
To facilitate the professional reintegration of the most excluded unemployed populations, Arnaud has designed an integrated process of rehabilitation based on the renovation of historical patrimony. By helping participants through social support, vocational guidance, and professional experience in construction and renovation work, Arnaud offers an adapted, high-value and certified job qualification program, the first of its kind in France. Participants of his program, who are also paid employees, learn how to master cutting-edge techniques in the eco-construction field, such as eco-friendly lime and hemp thermal insulation. Equipped with specialized skills, these formerly unemployed individuals now make up a workforce in high demand by private construction companies who lack qualified employees for emerging markets.

Arnaud has built a social business that has gained recognition as a market leader in the job rehabilitation field. His organization, Actavista, has six regional branches and turns over 8M EUR; it is considered the leader among professional rehabilitation companies in the south of France (the Bouches-du-Rhône region). Through systematized sub and co-contracting with large private construction firms, Arnaud reinforces synergies with the private sector. He demonstrates the value of skilled employees, facilitates their hiring processes, and deeply changes recruitment practices. As a result, 65 percent of Actavista’s employees are hired or continue their training after their six-month or one-year contracts with Actavista, a success rate four times the national average for professional rehabilitation programs.

Fully aware that his approach to job integration can inform diverse situations of exclusion and is easily replicable, the impact he aims to deliver is approved and recognized at the European level. Arnaud plans to spread Actavista to the global market by multiplying his program around renovation sites of historical patrimony. He thus builds the infrastructure to train other rehabilitation companies and raises awareness of private companies on his rehabilitation approach. Furthermore, Arnaud’s training center delivers certification degrees in eco-construction and social entrepreneurship.
The Problem
The Strategy
The Person

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