Ashoka Fellow
Fellow Since 2008
This description of Aparna Banerjee's work was prepared when Aparna Banerjee was elected to the Ashoka Fellowship in 2008.
Aparna is creating a global microretail chain that features disadvantaged women as both suppliers and sellers. Her retail chain, which opened in Kolkata last year with distinctively branded mobile points of sale, is beginning to expand to other Indian states and has attracted the attention of NRI groups as far away as Europe and the US.
The New Idea
The Problem
The Strategy
The Person

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