Anup Nair

Ashoka Fellow
India
Fellow Since 2011
This description of Anup Nair's work was prepared when Anup Nair was elected to the Ashoka Fellowship in 2011.
Introduction
To increase sustainability of micro-enterprises in India, Anup Nair has created local production and supply systems driven by micro-entrepreneurs that fosters a “local-to-local” economy. By creating networks of specialized entrepreneurs focused on management, marketing and distribution, this system leverages the collective strength of local micro-enterprises to compete with large corporations that are actively targeting local rural markets.
The New Idea
The Problem
The Strategy
The Person

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