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Marilena Lazzarini, who helped create Sao Paulo's first government consumer agency, is now working to build a model private consumer defense group. Success in South America's biggest business center, enormously important in itself, will also encourage others across the continent to follow. Lire la suite
Luiz Geraldo de Oliveira Moura is offering Brazil's small farmers an alternative way of growing and selling produce that guarantees their livelihood while protecting the environment. By helping them convert to organic farming and linking them directly with consumers, he is transforming an important... Lire la suite
Mário Gurjão is using his business background to help citizen organizations harness their productive potentials and solve their financial problems. Using the Internet, Mário is not only training organizations to market and distribute their products; he is also increasing consumers' investment in and... Lire la suite

Nelsa Nespolo

Ashoka Fellow since aoû 2006

Brazil
Nelsa Nespolo is creating a “fair chain” model that brings workers in the supply chain into ownership and management responsibilities—giving them greater control over their livelihoods. Lire la suite

Jérôme Deconinck

Ashoka Fellow since juil 2008

France

IDÉE

Jérôme Deconinck a participé à la création de Terre de Liens, qui mobilise l’investissement solidaire et le don pour permettre l’installation d’agriculteurs créant des fermes biologiques et freiner la désertification qui menace de vastes zones rurales. Le but : maintenir une agriculture à...

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Laércio Meirelles

Ashoka Fellow since aoû 2008

Brazil
In an effort to counter the rising industrialization of organic agriculture, Laércio Meirelles has developed a participatory approach to organic certification, placing greater control in the hands of small-scale farmers. Lire la suite

Carlo Petrini

Ashoka Fellow since aoû 2008

Italy
The global food supply chain is broken. Low-cost food is subsidized through a process of externalizing costs that serves only the largest multinational organizations and creates negative environmental and social impacts. Small producers around the world are seeing their way of living jeopardized.... Lire la suite

Pierre Rabhi

Ashoka Fellow since avr 2009

France

DÉVELOPPER L’AGRO-ÉCOLOGIE POUR ASSURER L’AUTONOMIE ALIMENTAIRE ET UN LIEN DURABLE HOMME / NATURE 

 

IDÉE

Pierre Rabhi interroge l’industrialisation galopante de l’agriculture et ses pratiques intensives qui n’assurent pourtant pas l’autonomie alimentaire, et au contraire...

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Tristan Lecomte

Ashoka Fellow since aoû 2009

France

 

DÉVELOPPER LE MARCHÉ DES PRODUITS ET SERVICES NEUTRES EN CO2 

 

IDÉE

Pionnier du commerce équitable en grande distribution avec Alter Eco, Tristan a ouvert le marché des produits compensés carbone via l’Insetting avec PUR Projet. PUR Projet accompagne les entreprises et collectivités...

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Vera Perino

Ashoka Fellow since fév 2010

Brazil
Although Brazil struggled with issues of severe malnutrition in the past, since the 1990s obesity among children has become an increasingly alarming but unreported problem. Vera Perino is transforming the way Brazilian society perceives and addresses obesity by looking at both its causes and... Lire la suite