After piloting the materials on Youtube and reaching users from all over the continent looking for educational support, Denise developed Educatina in 2012. The online platform complements the educational requirements of the Argentine public school system, providing over 35,000 video tutorials and interactive exercises that are organized by subject. Each tutorial has functionalities that facilitate the work between students and teachers. For students, the tutorials are provided in a didactic and attractive way, through interactive exercises where students put themselves at the center of their own learning. All educational content is created and reviewed by expert teachers and organized in a manner where material is directed in a series to simulate a system of real classes.
In partnership and with financing provided through the district governments, content is further adapted to each municipality. Through her model, Denise promotes a change in the historical role of the teacher, shifting from content distributor to a facilitator of exchange processes. To this end, teachers are empowered to creatively use technologies. Thus, in addition to students being empowered to take charge of their own learning, teachers are also adapting and being trained in flipped classroom methodologies. Teachers learn to play and break traditional and outdated teaching techniques, with the result leaving teachers with new skills and a concrete work plans on how to transform content to meet the needs of the students.
Currently, Educatina is working in eight Municipalities. In those eight alone, they are working with over 800 teachers and are directly reaching 40,000 students in Argentina. In addition, the online platform’s video tutorials have more than 165,000,000 views and through their YouTube channel, Educatina receives around 5 million views per month.
In districts where Denise is unable to work with schools she partners with community centers, offering access to Educatina platform and services; sessions at community centers are often attended by young people who left the school or are at risk youth on the verge of dropping it.
In the near future, Denise expects that the tools of the platform will allow schools directors to better understand the quality of the education they are providing in order to then identify areas of improvement. Denise has called attention from the National Ministry of Education who has partnered with her and the organization Educar 2050 to develop a research on quality of education, and Denise was pointed to develop the technology components of the research.
Educatina is set up as a social enterprise, with a team of six members and a board of experts. 90% of the budget comes from program revenue, and 10% from venture capitals. Educatina is a very young project, but is already increasing outreach and impact across Latin America. Most recently, Denise has begun to implement a platform in Puerto Rico through the National University College and is also developing a program in Perú and Mexico where she previously lived and taught.