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Ruth Gelehrter da Costa Lopes, a São Paulo social psychologist, has started Brazil's first public psychological clinic for the elderly, a burgeoning population ignored by Brazilian professionals and institutions.
Marta is setting up an information system for the physically, mentally and sensorially disabled. The system will collect, produce, and disseminate important information for this currently neglected sector of the population, and with this service, Marta expects to influence public policy, thus improving the quality of life and citizenship of disabled populations.
Olivier-Hugues Terreault is preparing Brazilian society to be able to care for their growing elderly population. Through an innovative clowning therapy, he is equipping caregivers and seniors themselves with tools for communication, meanwhile his work with decision makers and the general population creates policies and social norms that will ensure seniors’ wellbeing in society.