Valdecir

Ashoka Fellow
,
Fellow Since 2003
CEAFRO-ProfissionalizaĆ§Ć£o para Cidadania

Citation

This profile was prepared when Valdecir Pedreira do Nascimento was elected to the Ashoka Fellowship in 2003.
The New Idea
As part of her long fight for racial and gender equity in Brazil, Valdecir has created an educational and citizenship-building program to combat the exploitation of young black domestic workers. Her program provides training and educational opportunities for young girls, works with employers to professionalize working environments, and mobilizes the media to recognize the problem of domestic workers' exploitation, particularly child labor.
Valdecir empowers young domestic workers to exercise their rights and become articulators of a new form of domestic work that is respected and valued economically and socially. The girls themselves become protagonists in educating other domestic workers about their rights. They also become key players in a campaign directed at employers and society in general to humanize domestic workers, guarantee their rights, and valorize the profession. At the same time, the program provides other opportunities for the girls to open their horizons and gives them tools to improve their quality of life and achieve their own goals and dreams.
The Problem
The Strategy
The Person

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