Sunil Khairnar

Ashoka Fellow
,
Fellow Since 2002
Indian Society of Agribusiness Professional

Citation

This profile was prepared when Sunil Daga Khairnar was elected to the Ashoka Fellowship in 2002.
The New Idea
Sunil is helping entrepreneurs set up agriclinics to provide vital data to farmers around the country. New resources like an information technology system and a national network of farming experts allow farmers to maximize their use of agricultural knowledge. Raised on a farm, trained as an agricultural commodities broker, and inspired by the power of information to improve the lives of Indian farmers, Sunil is familiar with many of these converging environments.
Currently, the Indian government has rolled out a program to help unemployed college graduates start up agriclinics, but it has made little progress designing the training and support systems necessary for widespread success. Sunil and ISAP, the Indian Society of Agriculture Professionals, are stepping in to fill this gap and give direction to this promising, but still emerging opportunity.
The premise of the government plan is that entrepreneurs can make a living by serving the needs of local farmers. Beyond that, however, there seems to be little that would distinguish them from existing agricultural supply and brokerage outlets–little, that is, except their government backing. Sunil sees an opportunity to supply on a large scale the one commodity that has been absent in the rural sector: reliable agricultural information. By signing up budding entrepreneurs to style their agriclinics as real-time information providers and hooking them up to a peer network, Sunil plans to revolutionize India's farm sector.
The Problem
The Strategy
The Person

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