Ashoka Fellow
Fellow Since 2008
Estacion A
This description of Gabriela Frers's work was prepared when Gabriela Frers was elected to the Ashoka Fellowship in 2008.
Gabriela Frers is creating a certification stamp for handicraft products that will allow local artisans to earn a fair wage for their traditionally-made products. Through the International Fair Trade Agreement (IFTA) Gabriela is working at local, regional, and international levels with artisans, European distributers, and fair trade organizations. IFAT recently approved her certification stamp proposal and Gabriela is working with partners to develop rules and regulations for the stamp. At the heart of Gabriela’s work is empowering local artisans to have a stronger voice in fair trade, to earn a living wage, and to preserve their cultural identity. The implementation of the handicraft stamp is poised to have historic impact, affecting artisans around the world and, much like organic foods, increasing consumer demand for handicraft products.
The New Idea
The Problem
The Strategy
The Person

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