Redefining What Counts as a "Good" Job
Employers and job seekers across the continent are struggling with an employment mismatch of unprecedented proportions. There are three major societal shifts that entrepreneurs are promoting through innovative solutions:
- Elevate informal jobs as viable, respected livelihoods
- Leverage alternative industries
- Shift from jobs to entrepreneurship.
While redefining what counts as a “good” job is only one piece of the puzzle for addressing the massive disconnect between jobs and job seekers Adewolu-Ogwo faced, the type of solutions pioneered by leading social entrepreneurs across the continent—elevating informal jobs as viable respected livelihoods, leveraging alternative industries to expand job options, and promoting a shift in focus from jobs only to including entrepreneurship—all offer a compelling way forward.