Ashoka Fellow
Kenya
Fellow Since 2013
    This description of Jamila Abass's work was prepared when Jamila Abass was elected to the Ashoka Fellowship in 2013.
    Introduction
    Jamila Abass is helping farmers trapped in subsistence agriculture move into commercial farming by leveraging available mobile technology to provide needed real-time information and incentivize collective action. Jamila’s technology platform links farmers to markets and creates an ecosystem of knowledge exchange, aggregation, and opportunity spotting that shifts them into productive commercial farming. Thus, Jamila is creating a path out of poverty for these farmers and enabling them to meet the growing demands for produce across the region.
    The New Idea
    The Problem
    The Strategy
    The Person

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