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Brazil's more than 200 indigenous peoples are largely voiceless and suffer from the country's worst living conditions. They are often perceived by mainstream society as unusual, primitive, or violent. Vincent Carelli battles such prejudice and discrimination with Video in the Villages, a program that empowers indigenous peoples and changes mainstream societal perceptions.
Jussara Gruber is helping the Ticuna indigenous people in Amazonas State to establish stronger identity and self-respect by organizing an ethnographic Museum reflecting the Ticuna's own priorities. The Museum she has established serves as an important tool for helping the Ticuna defend their culture and lands against predatory landowners and loggers, and as a broader instrument for indigenous people's resistance, values, and rights within Brazilian society.
Tashka Yawanawá works to restore the dignity and sense of identity of indigenous communities in Brazil through a series of cultural revitalization efforts and innovative business partnerships—proving that maintaining cultural integrity need not conflict with achieving economic prosperity.
In the sertão "hinterlands" of northeastern Brazil, Francisco Alemberg de Souza Lima offers children dignified alternatives to exploitative labor by presenting opportunities in communications, media, and tourism. As a result, with their own creativity and enhanced education, the region's young people are leading their communities toward economic revitalization and cultural rebirth.
José Oliveira, called Júnior, creates, produces and markets the vibrant culture of Brazil's urban shantytown favelas for the express purpose of building cultural pride and creating positive new livelihoods for favela kids.